Social media marketing in Gay London: Tinder as an option to Hook-Up programs

Social media marketing in Gay London: Tinder as an option to Hook-Up programs

Figure 2. illustration of Tinder and Grindr consumer.

Various other usual designs have found men who are finding “mates and dates” on Tinder, and later witnessing them on Grindr with somewhat different self-reported information, especially in terms of get older, which are data extracted from Facebook. Woo (2013) generated an in depth assessment on how homosexual boys often https://datingranking.net/escort-directory/bellevue/ minimize her real get older and body weight, increase their peak, and overestimate their unique penises’ girth and length when revealing them on gay hook-up applications. This was suggested as thus commonly used that not carrying it out was a counter-intuitive decision of placing yourself at a disadvantage.

In one event during fieldwork, We noticed a Tinder profile that had an extremely sexualized and explicit classification. They see,

Kind friendly, geeky chap. After friends and, dates, but fun is ok also. Like to be dirty from inside the bed room (vanilla 17 to kinky)

About 15 minute afterwards, a complement happened involving the a couple of all of us and I noticed that his visibility story have been nicely toned lower really blatant ways in comparison to the one I got formerly viewed:

Wonderful, friendly, geeky specialist guy. Like Boardgames, video gaming, cooking dinner, wines.